Who this is for
You're not looking for a vendor. You're looking for a partner.
You lead revenue for a B2B company doing $10M–$250M. Your sales motion is consultative, complex, and relationship-driven. Rep performance is inconsistent — not because your people aren't good, but because the intelligence infrastructure underneath them isn't built.
You're rebuilding your sales team, entering new markets, or scaling through a growth inflection. You want AI embedded into how your organization operates — not bolted on after the fact.
Inconsistent revenue is a system problem. The root cause is almost always the same: what your best rep knows lives in their head — and nowhere else.
When they leave, it walks out with them. We build the system that captures it, scales it, and makes it available to every rep from day one. Then we redesign the sales process around it.
What changes
Before and after the system is built.
Before
Institutional knowledge walks out when reps leave
After
Every rep starts with what your best rep knows
Before
New hire ramp takes 4–6 months
After
New hires are productive in 6 weeks
Before
Rep performance variance is unexplained and persistent
After
The gap between best and average rep narrows systematically
Before
Competitive intelligence is inconsistent or missing
After
Every rep walks into every competitive deal prepared
How it works
90 days in. Built to last.
Full audit of your sales motion
We shadow your best reps, map your buyer journey, identify where intelligence gaps cost you deals, and document what your best people know that your average people don't. That gap becomes the foundation of everything we build.
Design the full intelligence system
Specialist structure, territory logic, qualification framework, competitive positioning, and workflow integration — designed around your specific sales motion. We align the AI architecture with how your team actually sells.
Full build — 3–5 specialists
Complete knowledge bases, prompt libraries, and integration with your existing tools and workflow. Your institutional knowledge, your winning patterns, and your qualification criteria encoded permanently.
Full team deployment
Training, workflow integration, and adoption support across your entire team. We run live sessions, debrief early results, and optimize until the system performs consistently — not just for your best reps, but for everyone.
Quarterly architecture reviews
Every quarter we debrief performance, update intelligence layers, expand the system as your team grows, and optimize what isn't compounding. Your best rep's knowledge stays current. The system gets smarter with every deal.
What you get
Everything in Core — plus full organizational redesign.
Full sales architecture design built for your product, buyers, and team
3–5 AI specialists — each with a defined mission and complete intelligence layer
Institutional knowledge encoding — what your best reps know, captured permanently
Qualification framework — MEDDICC-adapted for your specific sales environment
Sales process redesign — motion aligned with the intelligence system
Full team deployment and training — everyone, not just early adopters
Tool and workflow integration — fits how your team already works
Quarterly optimization reviews — direct access to Rob Sparks throughout
The math
One additional rep hitting quota more than covers this.
A system that makes five reps perform like your best one changes your revenue trajectory permanently. One rep hitting quota in year one covers this investment. Five doing it changes the business.
This starts with a conversation, not a proposal. We need to understand your environment before we can tell you whether this is the right fit — and if it is, what the right system looks like. If it's not the right fit, we'll tell you that too. And we'll tell you what is.